Society and education

 

Science and environment

 

Food and agriculture

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Currie Communications is an independent Australian public relations agency which thrives on work that starts conversations about solving problems. We assist clients to make sense of complex issues, engage influential stakeholders, and tell stories that inspire positive change.

Our work

 

Sustainability reports - why they matter

 

Promoting sustainable practices in the tropics

 

When stakeholder engagement is essential

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Latest news

From Kiev to Currie: the value in mentorship

| Society and education | No Comments

“Leadership and learning are indispensable to each other.” –  John F Kennedy Currie is proud to have a long-standing partnership with the Asylum Seeker Resource Centre’s Mentoring Program. The program brings people seeking asylum together with volunteer mentors from vocational, professional and business sectors, exposing them to professional networks that can…

The Rise of the Social Influencer

| Campaigns, Content, Creative, Strategy | No Comments

Popularity of influencer marketing is a rich seam for brands and PR reps but greater transparency is now needed to enhance trust and credibility, writes Owen Cullen. It seems hard to believe now but there was a brief flicker of time, quite a few years back, when people weren’t sure if social…

Facing my fears for foster kids

| Society and education | No Comments

A couple of years ago we decided to mix it up a little at our Currie Christmas party and headed to Clip’n’Climb in Richmond. Very busy until our Uber arrived, I did not have too much time to project myself into abseiling mode. On arrival, we were confronted with climbing…

B Corp: Anyone for cake?

| Science and environment, Society and education, Sustainability | No Comments

Why ‘break bread’ when you can ‘cut cake’? It’s a rhetorical question one can imagine famed 19th Century Irish poet and playwright Oscar Wilde asking. As you may know, it was Wilde who is quoted as saying: “Life is short. Eat dessert first.” At Currie we cut cake this week….

Currie Communications have been invaluable through the development of the Australian Beef Sustainability Framework. It’s refreshing to work with an agency that genuinely has a deep understanding of sustainability and the complexities that come with it. This in combination with their broad networks and a passion for stakeholder engagement have been the perfect fit for this project.

Pip Band, Industry Sustainability Framework Manager, Meat & Livestock Australia

Working with Currie has been highly productive for us. Currie understood what was needed for an effective submission. They took the time to nail down what we really wanted to say, and then made our story easy to understand.

Dr Michael Robinson, Chief Executive Officer of Plant Biosecurity Cooperative Research Centre (PBCRC).

Currie’s work on communications and engagement has been crucial in obtaining stakeholder agreement for a national sustainability framework for the Australian dairy industry. I have no hesitation in recommending them.

Helen Dornom, Manager Sustainability including Food Safety & Integrity, Dairy Australia

Currie ensured they had a thorough understanding of the project needs and the culture of the organisation in shaping their approach. They maintained professionalism and attention to detail throughout, and their diligence and effective stakeholder engagement has resulted in a clear, comprehensive plan. All in all they helped us achieve a great outcome and were a pleasure to work with.

Julie O’Brien, Acting Environmental Sustainability Manager, La Trobe University

Ridley was looking for an innovative and cost effective way to promote the new positioning, look and feel for its Cobber range of dog feeds. The Cobber Challenge proposed by Currie met the brief perfectly and exceeded our expectations in the media it generated. We really enjoyed the experience with working with Currie on this campaign and look forward to working with them on other campaigns in the future.

Marika O'Leary, Marketing Brand Manager, Ridley Agrifoods